Clio is one of Vancouver's fastest-growing technology startups. Our flagship product, Clio, is the leading web-based practice management system for the solo- and small-firm legal market. Clio is a suite of highly integrated tools - from time-tracking to billing to document management to client collaboration - that allows solo and small firm lawyers to manage virtually everything about their practice.

We are looking for a talented marketer to join our team and take control of demand generation to help fuel the rapid growth of new customer acquisition through online lead generation.

As a key member of the sales and marketing team the Director of Demand Generation will be responsible for: developing a flow inbound leads that grows over time; full marketing lifecycle (strategy, planning and execution) with an emphasis in online marketing activities; managing and building a team of in-house and external marketing experts as well as general marketing activities.

To succeed in this role you will need to be an expert online marketer, an inquisitive, fearless thinker and an engaging communicator.

For the right person this is a career path position with opportunity to advance within the company and is best suited for someone that is ready to take on more responsibility and prove their marketing talents.

You Will:

• Increase volume and quality of inbound leads
• Plan and execute (or oversee) SEO, SEM, Social and Direct Marketing activities
• Develop, implement and manage the full marketing lifecycle
• Manage external marketing agency and contractor relationships
• Own the communication strategy
• Manage a small team and grow over time as needed
• Identify, recommend and manage toolsets for improved marketing effectiveness

We need you to have:

• Successful past experience driving B2B leads through online marketing activities (preference for professional service segement)
• Advanced knowledge of SEO, SEM, Social and Direct Marketing strategies and tactics.
• Direct online marketing experience
• Experience with and affinity for gaining insight and knowledge through metrics and analytics

We hope you have:

• Experience with marketing automation tools and systems an asset
• Experience in a Software-as-a-Service company
• Excellent technical know-how

Compensation and Benefits:

• Competitive salary
• Excellent medical benefits
• Awesome co-workers

This position is full-time and is available to Canadian applicants.